Industry Lab: Marketing for Writers

Scottish Book Trust, in association with Creative Scotland, is delighted to present a two-day Lab for professional writers. 

This lab will introduce you to a variety of different techniques to market your work and develop your public profile as a writer. There will be practical tasks, plenty of time for discussion, and feedback and resources to take away. 

You will be part of a group of 10 selected writers and will work with industry professionals, expert guest speakers and our experienced marketing team. 

The lab will cover the following topics:

  • Websites and copywriting
  • Social media
  • Press, PR and publicity
  • Interviews
  • Festivals
  • Events (bookshops, schools and libraries)



Lab dates: Saturday 23 and Sunday 24 March 2019

Times: 9am-5pm (lunch provided)

Location: The Melting Pot, Edinburgh

Cost: The lab is free with lunch provided on both days. However, participants will need to cover their own travel and accommodation expenses. If costs may provide a barrier to participation, please email us at

We aim to get in touch with all applicants within two weeks of the deadline.

Speakers: TBC  - a mixture of Scottish Book Trust staff and external experts.


How to apply

Applications are now closed, the deadline was Wednesday 6 March, midday

Any questions at all, please get in touch at


Who is eligible to apply?

To apply for the lab, you must:            

  • Live and work in Scotland
  • Be over the age of 18
  • Be a practicing writer and meet the eligibility criteria for the Live Literature database 
  • Be able to attend on Saturday 23 and Sunday 24 March 2019 in Edinburgh

Students are not eligible for this opportunity.

You do not need to be registered on the Live Literature database to apply, so long as you meet the criteria.

Applicants who have not followed the application guidelines may not be considered.